Axis Bank enters Asia Book of Records for its Clean-A-Thon Initiative
Mumbai, 02nd August, 2023: Axis Bank, one of largest private sector banks in India, has set a record and has entered the Asia Book of Records for ‘Clean-A-Thon’, a nation-wide cleanliness drive which was organized in alignment with the World Environment Day 2023. The Asia Book of Records has felicitated the Bank with two titles – “Maximum Water Bodies Cleaned During a Week-Long Cleanliness Drive,” and “Maximum Kilograms of Garbage Collected from Water Bodies Across Multiple Cities. The Bank was recognized for its contribution in removing a substantial amount of waste from polluted water bodies, thus making a palpable difference.
During the week-long cleanliness drive, Axis Bank collaborated with 14 NGOs to spearhead this nation-wide initiative. The drive witnessed the participation of over 3,700 enthusiastic volunteers, who rallied together to clean 22 water bodies across 18 cities in India. This collective effort resulted in the collection of 12,794 Kg of waste from these water bodies, making a significant impact on the environment.
Commenting on this noteworthy accomplishment, Mr. Ravi Narayanan, Group Executive – Branch Banking, Retail Liabilities & Product, Axis Bank, said, ‘’It is a proud moment for all us that Asia Book of Records has bestowed us with these prestigious titles. Through this campaign, we aim to awaken environmental consciousness and engage communities in taking action against plastic pollution. The overwhelming response and active participation of more than 3,700 volunteers highlights the collective responsibility we all bear toward safeguarding our environment. Axis Bank remains committed to promoting sustainability and making a positive impact on society.”
Axis Bank’s commitment to environmental stewardship goes beyond Clean-A-Thon. The Bank has consistently undertaken various initiatives to drive sustainable practices and create awareness about environmental conservation. By leveraging its extensive network, Axis Bank strives to foster a cleaner and greener future for generations to come.