Ampere’s Ultimate Endurance Ride Enters Its Last Leg in the Pink City
The Ampere Ultimate Endurance Ride – a ~4,000 km East to West journey on the Ampere Magnus GMax from sunrise point – Dong, Arunachal Pradesh, to sunset point – Guhar Moti, Gujarat – reached Jaipur with the odometer crossing approximately 3,200 km. Ridden by Girish Seth of Weekend on Wheels, the 15-day expedition has now taken the Magnus GMax through a wide range of temperatures and conditions, from the humid, monsoon-hit stretches of the Northeast to the dry heat of Rajasthan – putting the scooter’s Next Gen LFP battery, tested across extreme temperature conditions.
In Jaipur, the expedition made a dealership pit stop at A And M Atmos, where the Ampere Circle community welcomed the Ultimate Endurance Ride. Riders, customers and dealer partners came together to interact with the expedition team, reflecting Ampere’s growing presence in Rajasthan’s electric mobility landscape.
The stop also highlighted why the Magnus GMax is so well suited to a city like Jaipur. Its Ampere Connect App, powered by IntelliPack, helps riders navigate the city’s busy streets with ease, while Ping My Scooter makes it simple to locate the scooter again amid Jaipur’s crowded, touristy lanes. Once out on the open highways beyond the city, Cruise Control takes over, easing the ride across longer stretches. With a battery life of up to 2,00,000 km, the Magnus GMax’s Next Gen LFP battery reflects Ampere’s Built for Bharat philosophy – engineered to perform reliably in extreme temperatures, exactly the kind of durability riders in this market need.
Speaking about the expedition, Mr. Vikas Singh, Managing Director, Greaves Electric Mobility Limited, said, “At Ampere, ‘Built for Bharat’ is rooted in a simple belief – India is not one kind of road, one kind of rider or one kind of riding condition. It is a country of immense diversity, and our products need to be built with that reality at their core. The Ultimate Endurance Ride takes that belief and tests it. Over ~4,000 km from Dong to Guhar Moti, the Magnus GMax will be put to test the durability, reliability and intelligence capabilities across challenging weather and terrain conditions our customers will ever use. This journey is about demonstrating that when technology, reliability and performance are built around Bharat, electric mobility can become a truly smart ride for India.”
The Ultimate Endurance Ride will conclude in Guhar Moti, Gujarat, marking another milestone in Ampere’s effort to demonstrate why Ampere Electric Scooters are Bharat Ki Smart Ride.
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About Greaves Cotton Limited:
With a legacy of over 167 years, Greaves Cotton Limited is a diversified, future-ready engineering company delivering innovative and sustainable solutions to customers across key sectors. Renowned for its precision engineering and technology leadership, the Company’s growth strategy is anchored on three core dimensions: accelerating its core businesses, building new muscle onto the core, and expanding into new horizons across Energy Solutions, Mobility Solutions, and Industrial Solutions.
As one of India’s largest manufacturers of single-cylinder diesel engines, and a pioneer in introducing them for microcar applications in the European market, Greaves continues to reinforce its commitment to accessible, efficient, and reliable mobility. The Company also has a longstanding association with the Indian armed forces, with its products supporting a range of defence and naval applications, embodying its role in industrial advancement and nation-building. Guided by its purpose of ‘Empowering Lives’, Greaves is committed to providing reliable products, sustainable technology, and customer-centric solutions. With its strong engineering foundation and continuous innovation, the Company aims to enable people, businesses, and communities to progress with confidence in a future rooted in engineering excellence and driven by efficient energy.
The investee companies of Greaves include Greaves Electric Mobility Limited (GEML) with its diverse portfolio of electric 2 & 3 wheelers for passenger and cargo mobility, and Greaves Finance Limited (GFL) with ev.fin, a 100% EV focused NBFC that leverages cutting-edge technology to offer customised financing options & seamless buying experience. Both these businesses play a significant role in accelerating EV adoption in India.
For more information, visit– www.greavescotton.com
